Recent studies on event marketing have shown that 50% of companies allocate 20% of their total marketing budget to events organization. Meanwhile, over 41% of marketers turning to events over other digital marketing channels. Event hosting and management is, by statistics, one of the most promising marketing trends to these days. As a result, there is […]
4 ways an event app enhances audience engagementA recent research study indicated that no less than 60% of marketers involved in event planning and management get better attendee engagement with an event planning software. Of the 40% who do not already use event apps, 75% of them have the intention of adopting such technology in the […]
The first half of 2018 may be over, but we are yet to witness the full scale of tech trends set to wrap 2018 up and commence 2019 with a bang. Truth be told, it seems that the world of technology is just getting started with boosting events. This list enumerates 10 new EventTech trends that […]
If you organise events frequently, event apps should not be new to you. Event apps help organisers digitise all of their planning processes from registration to uploading of agenda, content, delegates listing and so on. More importantly, it synchronises the work across all your fellow organisers to keep everyone in the loop. Here are the […]