Recent studies on event marketing have shown that 50% of companies allocate 20% of their total marketing budget to events organization. Meanwhile, over 41% of marketers turning to events over other digital marketing channels. Event hosting and management is, by statistics, one of the most promising marketing trends to these days. As a result, there is […]
As previously mentioned, you can eliminate all printing costs for your event by uploading your content and material onto your app. Not only is it more accessible, guests are also far less likely to forget to bring their phone than their event program sheet.
If you are an event manager or have worked with events, you’d know that this is absolutely true: it’s unbelievably stressful. Whether you’re the manager, coordinator, or a staff member, you deserve an applause. After all, the job of an events coordinator is the 5th most stressful job in the world. If you’re not any of the above, but are […]
It is every brand owner and event planner’s dream to organise an event that’s flawless and highly impressive from start to finish. Quite frankly, it can be an extremely difficult feat to achieve if your strategy is all over the place. Brand owners and event planners can at times have the tendency to focus on […]
Introduction The next time you plan a conference, you will no longer fret age-old event dilemmas. It takes more than just event organizing experience to arrange the finest conference for your business and your audience. You need to possess a passion and interest in all things business-related, a good grasp of conference organizing, keen attention […]
Introduction Event organizers are no strangers to the kind of stress that event management can bring. After all, making sure that every big and small detail sits perfectly where it should be, requires sorcery or rocket science. Or so we thought. Indeed, there are major hurdles in event management that prevent brands from successfully meeting […]
Name any social media platforms – Facebook, Twitter, Instagram and you’d probably have one account with it. But even in the digital world, human touch still matters a lot. Technologies are meant to complement our capabilities, not replace. Human Touch Matters While you can conveniently look up for a person’s profile online in this digital age, […]
We all like to think that we have got this event-planning thing down pat…but ask yourself this: “Do I really?” How we wish that we have a virtuoso hand and, with a small flick or a fancy brandish, complete all the event preparations and make it materialise right in front of us. But we are […]
Love it or hate it, at some point in your life you were probably tasked to organise and arrange a meeting. From small meetings to large conferences, each event comes with its own unique set of challenges and unpredictability that will cause some to toss and turn and others to pull their hair out. Yet […]